Natasha is an accomplished advocacy and communications strategist, with extensive experience advising clients on government relations, media engagement, and campaign delivery. Her sector expertise spans local government, health, agriculture, not-for-profits, and peak bodies.

Well-connected on both sides of the political spectrum—particularly at the state level—Natasha brings a nuanced understanding of how to navigate political and media landscapes. With a strong foundation in public relations and strategic communication, she leverages these skills to shape narratives and influence outcomes.

She is also highly experienced in event planning and execution. Natasha has worked closely with the Rural Press Club and Resources Media Club to deliver high-impact forums that connect industry leaders, policymakers, and media, ensuring alignment between messaging, audience, and strategic goals.

Her effectiveness is underpinned by strong stakeholder relationships and a network of media contacts, enabling her to lead integrated campaigns that deliver measurable results.

Natasha holds an MBA in Public Relations and a bachelor’s degree in psychology, equipping her with both strategic and behavioural insight.

At SAS Group, she is known for her creativity, professionalism, and results-driven mindset. Whether coordinating a major advocacy campaign, managing a strategic event, or navigating complex political messaging, Natasha ensures her clients’ priorities are front and centre.