Media Relations

Media coverage is incredibly effective for delivering a message to a wide-reaching audience. A media mention is perceived as an independent third-party endorsement to the millions of people who see the message.

When the opportunity arises to promote your organisation in the media, it’s essential that you respond quickly and effectively. SAS Group understands what the media needs, and we use this understanding to maximise positive exposure for you.

As your media relations partner, SAS Group will:

● Identify opportunities for positive media coverage
● Write and distribute media releases and statements on your behalf
● Pitch your story to journalists and media organisations
● Liaise with the media as your organisation’s initial contact point
● Manage relationships with relevant journalists
● Advise on responses to difficult issues
● Speak to the media on your behalf when required.

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