Friday, 25 September 2020
Trust in institutions is important, perhaps even more so during periods of crisis or uncertainty.
As the saying goes, trust is hard to earn but very easily broken. These are my thoughts when I sometimes read reports about lobbyists and what we do. These reports are generally not written by someone who is a lobbyist but rather, by others from one of our important institutions: the media.
Often our clients come to us knowing they need help working with governments or simply to reach out to them. But they are unaware, really, of what it is that we do. So, I thought it might be worthwhile to spend a little time on what it is that I do every day.
I work with businesses, not-for-profits, non-government organisations and individuals to help them navigate their way through the maze of governments, federal, state and local. I also run the day-to-day operations for a not-for-profit organisation and provide advocacy advice for two peak bodies. Like any profession, you have some good days where you connect people who would otherwise probably not get to meet. Other days can be not so good where that connection you are trying to make isn’t progressing.
There is no mystery to being a lobbyist. Trust and integrity in this business is everything – without it you won’t survive, let alone thrive. Right now, I think the community needs institutions that act with integrity, humility and honesty in their communications.
I’m proud of the work I do bringing people together. I can only do this because of the code I observe – trust, accountability, ethical and outcomes focussed. That’s the approach we take at the SAS Group.